These days, it’s easy to fall into the trap of social media pressure and quick-fix diets that seem all the rage.

The problem with the kinds of fad diets we see everyday is that they are usually lacking an important macronutrient—the composition of foods: protein, carbohydrates and fats. Most also exclude or have very low intake of one of these macros, so they are not long-term, sustainable methods to living a thriving lifestyle and maintaining a healthy weight (hashtag, science!).  

Diets gone digital

And let’s just take a moment here to realise the wildfire that is social media for constantly promoting these diets hundreds of times a day. In the end, these channels make them look extremely interesting and beneficial to our weight loss journeys, when they’re probably not.  


Image credit: Anastasia Amour

Behind the scenes, there is this nifty little trick called “targeted marketing”, allowing advertises to effectively pin down certain audiences in their networks. Think about how many times you’ve been harmlessly scrolling and come across “experts” offering “must-have” secrets to weight loss.  These apparent professionals are usually newbies to the field,  coming on to promote their product by getting in your face. Thanks to those “likes” you’ve been investing in over time, they also probably know what you’re looking for down to a granular level—intentional or not, you’re telling them.

Eat what you want, when you want

The most important thing when it comes to finding a healthy way of managing your food, weight and lifestyle is understanding how an approach may or may not suit your lifestyle. First and foremost, this is an important question to ask yourself.

I eat every food on the supermarket shelf if it’s what I feel like; I have a glass of wine, and I can eat a burger for lunch (not obviously all at once). Essentially, nothing is off limits to me should I desire to have it—it all comes down to knowledge and education.

Have your cake and eat it too.

Today we have access to so many professionals, yet we usually hesitate to utilise them. Why? Because why pay someone when you can just jump onto Google and have something for nothing? And don’t get me wrong it’s a valid point, but that’s what you end up with: nothing.  

My advice to you

  • Invest in a nutrition coach or someone with an educated background who can customise your diet. We are all individuals with individual needs and this INCLUDES what you eat, how much you eat and when you eat (depending on your goals).  The benefit of having a coach is they customise this information and educate you on how to incorporate it, keep you accountable, and answer your questions along the way.
  • Understand that fats won’t make you fat, nor will carbs. Overconsumption of foods, and poor quality foods, is what will make you put on weight. Your body will burn certain amounts of energy daily, regardless of how much you move. This is why it’s important to know your requirements and acceptable food consumptions. In the end, this will help you avoid feelings of fatigue, lethargy, nutrient deficiencies and causing metabolic and hormonal damages under the surface.

So skip the fad diets, they are merely a profitable market for those in it. The magic secret is simply this: eat to your daily needs, move a little bit each day, stick to mainly whole foods, drink plenty of water and don’t deprive yourself of a treat if required.  You will find enjoying a small treat when the craving strikes will less likely jeopardise any progress you’ve made, compared to depriving yourself and unleashing on a binge cycle.

You only have one body, treat it well.

About the author

Gemma Rice is an Online Nutrition Coach and Personal Trainer.

Visit her website at

Categories: Life

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